Nasdaq came to us with a challenge: how could we express their brand in a fresh way that both organized their communications while signaling expertise? Leveraging data visualizations and infographics, we created a holistic brand design system that stretched across a variety of media from day-to-day assets like white papers, to consumer-facing social media and advertising comms. We even had the opportunity to completely re-think their in-house video wall stock ticker used during live broadcasts at their headquarters in Times Square.